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AI Agent Triggers

Turn any button, link, or element on your website into a conversation starter. AI Agent Triggers let you open the chat widget with pre-filled prompts — perfect for replacing contact forms, adding product inquiries, and creating contextual help experiences.

6 min read

Updated January 2026

What Are AI Agent Triggers?

AI Agent Triggers allow you to open the ChatSpark widget from any clickable element on your website — with an optional pre-filled message. Instead of customers clicking the chat bubble and figuring out what to ask, you guide them with context-specific prompts.

Common use cases:

  • Replace contact forms — Capture leads conversationally
  • Product inquiries — "Tell me more about [Product]" buttons
  • Contextual support — "Get help with [Feature]" links
  • Sales conversations — "Talk to Sales" CTAs
Note
AI Agent Triggers are available for Website integrations only. This feature does not apply to Slack, WhatsApp, Messenger, Instagram, or Telegram agents.

Basic Setup

Add two attributes to any HTML element to make it trigger your AI Agent:

  • class="cs-trigger-agent" — Tells ChatSpark this element opens the widget
  • data-trigger="Your message here" — Pre-fills the chat with your prompt (optional)

Basic example:

<button class="cs-trigger-agent" data-trigger="I'd like to learn more">
  Chat With Us
</button>

When a visitor clicks this button, the chat widget opens and automatically sends "I'd like to learn more" — starting the conversation with context.

No data-trigger?
If you omit the data-trigger attribute, the widget simply opens without a pre-filled message. Useful for generic "Chat Now" buttons.

Replace Contact Forms

Traditional contact forms are friction-heavy and often go unanswered for days. Replace them with AI Agent Triggers for instant, conversational engagement.

How It Works

  1. Visitor clicks your "Contact Us" trigger
  2. Chat opens with a prompt like "I'd like to get in touch"
  3. Your agent responds and can ask qualifying questions
  4. Lead Capture collects their contact info
  5. Lead data syncs to your tools via Zapier — CRMs, email lists, helpdesks, spreadsheets, and 5,000+ more

Example implementation:

<!-- Replace your contact form with this -->
<a href="#" class="cs-trigger-agent" data-trigger="I'd like to contact your team">
  Contact Us
</a>

<!-- Or a more specific prompt -->
<button class="cs-trigger-agent" data-trigger="I have a question about your services">
  Get In Touch
</button>
Pro Tip
Enable Lead Capture with trigger words like "contact", "email", or "call" so your agent automatically collects contact information when these conversations start.

Benefits Over Traditional Forms

  • Instant response — No waiting days for a reply
  • Qualification — AI can ask follow-up questions
  • Higher conversion — Conversational UX feels more natural
  • Rich context — Full conversation history with the lead

Product & Service Prompts

Add "Learn More" buttons throughout your website that open conversations about specific products or services.

Product page example:

<div class="product-card">
  <h3>Professional Camera Kit</h3>
  <p>Everything you need to start your photography journey.</p>
  <button class="cs-trigger-agent" data-trigger="Tell me more about the Professional Camera Kit">
    Learn More
  </button>
</div>

Service page example:

<button class="cs-trigger-agent" data-trigger="What's included in your consulting services?">
  Ask About Consulting
</button>

Pricing page example:

<a href="#" class="cs-trigger-agent" data-trigger="I have a question about your pricing">
  Have Questions?
</a>
Note
Make your prompts specific. "Tell me more about the Enterprise Plan" gives your agent context to provide a relevant, helpful response immediately.

Support Triggers

Place contextual help buttons throughout your app or documentation to provide instant support exactly where users need it.

Feature-specific help:

<button class="cs-trigger-agent" data-trigger="How do I set up Lead Capture?">
  Need Help?
</button>

FAQ shortcuts:

<ul class="faq-list">
  <li>
    <a href="#" class="cs-trigger-agent" data-trigger="What are your business hours?">
      What are your business hours?
    </a>
  </li>
  <li>
    <a href="#" class="cs-trigger-agent" data-trigger="What's your return policy?">
      What's your return policy?
    </a>
  </li>
  <li>
    <a href="#" class="cs-trigger-agent" data-trigger="How do I track my order?">
      How do I track my order?
    </a>
  </li>
</ul>

Error page recovery:

<!-- On a 404 page -->
<p>Can't find what you're looking for?</p>
<button class="cs-trigger-agent" data-trigger="I can't find what I'm looking for on your website">
  Ask Our AI Agent
</button>

Best Practices

Write Specific Prompts

The more context you provide in the trigger, the better the response:

  • "Help"
  • "Help me understand your pricing plans"

Use Action-Oriented Language

Button text should tell visitors what happens when they click:

  • Click Here
  • Ask About Pricing
  • Get Product Details
  • Chat With Sales

Place Triggers Strategically

  • Product pages — Near pricing or feature lists
  • Checkout — For last-minute questions
  • Pricing page — To handle objections
  • Documentation — When explanations get complex
  • Footer — As an alternative to contact forms

Test Different Prompts

Review your Chat History to see how visitors interact with different triggers. Adjust prompts based on what leads to the best conversations.

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